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Case Study

How Radboud University is Optimizing Campus Occupancy with HubStar

Keep scrolling for more on how Radboud University is using HubStar's space utilization solution, PresenceIQ, to make data-driven campus decisions, reduce operating costs, and optimize workplace and lecture hall occupancy across their most critical buildings.

campus planning higher eduction occupancy analytics university timetabling
8 min read 10 July 2025
hubstar

41

school
Buildings

across the campus portfolio

10

cast_for_education
Buildings

with PresenceIQ deployed

55000

savings
Saved

through data-driven holiday building closures

"I would recommend PresenceIQ to universities with a large building portfolio to measure how buildings are actually being used."

Max Popken

Space Management Employee

Summary

Radboud University is a leading research university in the Netherlands with seven faculties, 24,000 students and 41 buildings across its campus. 

Facing significant budget cuts affecting all Dutch universities, HubStar’s space utilization solution, PresenceIQ, has helped the university make data-driven decisions about space utilization, reduce operating costs and optimize workplace and learning occupancy across their most critical buildings.

Challenges

  • Mounting pressure to reduce costs.
    Like universities across the Netherlands, Radboud University is facing budget cuts and a declining volume of applications from new students. Use of space is, as a result, under increased scrutiny from leadership.
  • Gaining stakeholder buy in for space allocation decisions.
    The workplace management team needs to convince building managers, department heads, and University leadership to accept space allocation changes and optimization recommendations. Without compelling evidence to support these decisions, stakeholders often resist proposals that involve reducing or reallocating their assigned space.
  • Increased costs for faculties from underutilized lecture rooms
    Faculties were paying for empty chairs in lecture rooms, with idle hours and under booking creating unnecessary costs across the campus. The scheduling team needed new ways to match classes with the right rooms. 
"We had the feeling that a floor isn't used well, but can we objectively make decisions on what should stay and what should go? We faced the challenge of clearly explaining to people what we measure and how we make the data as accurate as possible."

Max Popken

Space Management Employee

Radboud University HubStar Case Study
Radboud University - copyright: Radboud University

Faculty departments and administrative units have grown accustomed to their current space allocations, making any proposed changes a sensitive topic. Building managers need clear justification for modifications to their facilities, while department heads require assurance that space reductions won’t negatively impact their operations or staff satisfaction.

 

The university needed a way to transform these conversations from subjective negotiations into objective, data-driven discussions that stakeholders could understand and accept.

 

Smaller lecture rooms with a capacity of 50 people were particularly problematic, as existing WiFi analytics couldn’t provide accurate occupancy insights for these spaces. Accurate data about room usage would also help the scheduling team match classes with appropriately sized rooms and slash costs from idle hours and under booking.

 

Without granular occupancy data, it was difficult to identify patterns of underutilization or determine which rooms could be repurposed for other academic activities. This lack of visibility meant faculties continued to bear the cost of maintaining spaces that weren’t being used to their full potential.

 

The university needed accurate occupancy data for all types of space and sizes of lecture rooms. With mounting pressure to reduce costs while maintaining educational quality, the university required a solution that would provide objective, data-driven insights into space utilization across their entire portfolio.

Radboud University HubStar case study
Radboud University - copyright: Radboud University
[Watch Now] Transformational Timetabling: How to Boost Efficiency and Remove Guesswork by Leveraging Data

Budget cuts are rising while enrolment and funding pressures mount. Watch this 45-minute webinar to discover how utilization data eliminates guesswork from campus planning decisions.

Why HubStar?

  • Campus-wide occupancy data in one place
    Sensors and WiFi signals provide occupancy data for small and large spaces, and PresenceIQ unifies it all in one view.

  • Granularity of reporting
    It’s easy to analyze data by building, floor, timeframes and more, making conversations with stakeholders data driven and more effective
  • Integrated occupancy and scheduling data
    Sensor data and scheduling information are combined in PresenceIQ, automatically transferring insights to schedule makers and other stakeholders.

 

The HubStar Solution

 

Radboud University deployed PresenceIQ across their 10 most critical buildings, focusing on lecture halls, research spaces, and working areas. The system integrates both sensor data from smaller lecture rooms and WiFi analytics from larger spaces, providing comprehensive occupancy insights from one source of truth.

 

The workplace management team uses PresenceIQ data to create monthly reports for building managers and the C-suite, tracking capacity utilization and ensuring alignment with facilities management data.

 

The integration of occupancy data with scheduling systems shows which classes are using which rooms, making allocation more efficient and slashing the times rooms sit idle. 

 

"My favorite feature in PresenceIQ is the trends. You can easily play with the data, compare spaces and see how they perform.”

Max Popken

Space management Employee

The Result

  • €55,000 saved from temporary building closures 
  • Increased stakeholder buy-in from data-driven conversations 
  • Reduced faculty costs through more efficient scheduling

 

The workplace management team combined PresenceIQ data with other data points to identify the most underutilized places and times. The data revealed minimal occupancy across multiple buildings during the Christmas holiday period, helping to support the business case for temporarily closing five buildings while keeping one open for the few people who needed access.

 

This approach reduced heating, ventilation, and operational costs, saving the University €55,000. Sending out newsletters to faculty and staff emphasizing the sustainability benefits of the temporary closure eased the change management process, and had the additional benefit of some people taking holiday time where they may not have done before. 

 

The workplace management team uses PresenceIQ data to answer stakeholder questions, creating custom reports that show building performance, utilization rates and trends over specific timeframes. 

 

Building managers now receive monthly data reports, supporting informed decisions about space allocation and department assignments. Technical maintenance teams use occupancy data to optimize lighting automation and ventilation systems, particularly for 24-hour lab spaces.  And finally, the leadership team receives monthly occupancy reports that support budgeting and planning for new campus build projects. 

 

Presence IQ’s intuitive reporting simplifies the process of keeping these stakeholders in the loop, since it takes minutes to run a report that answers questions from colleagues. 

"Colleagues want to see how a certain space or building is used, and it's nice to have data to guide them."

Max Popken

Space Management Employee

Under booking and idle hours were becoming increasingly costly considering that faculties pay for empty seats. By unifying occupancy sensor data from individual lecture rooms and making it accessible to schedulers, PresenceIQ supports timetabling based on actual room usage, reducing idle hours and seats and helping schedulers assign classes to the best possible room. 

Radboud University HubStar case study
Radboud University - copyright: Radboud University

Looking Forward

The workplace management team has identified which buildings will be the most under-utilized during the summer months, and plans to temporarily close them, similarly to the Christmas holiday period. 

 

Moving forward, the team has also looked into new ways to connect PresenceIQ data with existing operational systems to identify cost-saving opportunities. These opportunities include sharing data with facilities management partners to align cleaning frequency with space usage, and using occupancy data to enhance sustainability initiatives. 

I would recommend PresenceIQ to universities with a large building portfolio to measure how buildings are actually being used.

Max Popken

Space Management Employee

Underutilized campus spaces draining your budget?

Stop paying to heat, cool and light empty buildings. PresenceIQ's space optimization insights can help your university save thousands by pinpointing underutilization hotspots.

hubstar

8 min read 10 July 2025

Share this post

campus planning higher eduction occupancy analytics university timetabling

"HubStar enabled us to save millions in operating costs while not only avoiding disruption, but improving employee experience."

Fortune 500

Global Real Estate Lead @ Fortune 500 Company

"We will not make any meaningful real estate and workplace decisions without HubStar data."

Fortune 500

Global Real Estate Lead @ Fortune 500 Company

"HubStar allows us to see how space is being used and occupied, and helps us predict the space we’ll need going forward."

donna-porter

Donna Porter

Senior Space Manager @ Sheffield Hallam University

"Team were very happy! Implementation was great. We were up and running in days."

gavel_88dp_FFFFFF

Law Practice

"Perfect fit. The application works very well, and the support given has been exceptional. This was originally required for desk booking, but the business quickly took to the system and have been requesting further functionality since."

oil_barrel_300dp_FFFFFF

Application Analyst @ Oil & Energy Company

"Brilliant solution for managing office space. We've been able to be proactive and intentional about making our office space work."

5-3

Commercial Director @ Technology & Services Company

"Would 100% recommended. Our account manager is by far the best and most approachable person I've met on any contract I've worked on. Nothings is too much. They always have the answer and help make the changes we need and want. Having this type of customer service really makes a difference."

groups_300dp_FFFFFF

Facilities Manager @ Civic & Social Organization

"Support response and attention to detail is exceptional. Highly recommend as very good value for the investment. Staff find it easy to use and integration to Microsoft Outlook is great. Support is excellent."

volunteer_activism_300dp_FFFFFF

ICT Manager @ Nonprofit Organization

"What we've found most useful is the ability to customise the system to suit our needs. The rules and policy engine have allowed us to build in desk and room booking processes to communicate well with our team, and manage the space in our building."

5-3

Commercial Director @ Technology & Services Company

"The standout features are it’s clean and simple interface, ability to integrate with Outlook and the simple way it can be deployed to the display screens outside our rooms, not to mention the high level of support that’s provided with the product."

AEU

Evan Henderson

IT Officer @ AEU Victoria

"User-friendly interface, real-time reservations, and effective resource management improve productivity and space use. I use it everyday."

engineering_300dp_FFFFFF

Civil Engineering Company

"Very adaptable, highly featured and easy to use. I like the ability to address our very detailed requirements in a quick implementation with a modern, attractive user interface."

diamond_300dp_FFFFFF

Luxury Goods & Jewellery Company

"My favourite feature is the Outlook integration, as it enables our staff to book meetings in a familiar way. The bookings are automatically transferred without any extra steps for the end user."

AEU

Evan Henderson

IT Officer @ AEU Victoria

"The system was so intuitive, we really didn’t need to give people a lot of training."

Russell-Group

Jeremy Wilson

Operations Manager @ Russell Group University

"The reporting has been brilliant."

Russell-Group

Jeremy Wilson

Operations Manager @ Russell Group University

"Employees need to be able to collaborate closely, working in one room. The office environment needs to align with this seamlessly. What that means for us is that we need to measure usage and occupancy rates and adjust the workspaces accordingly as needed."

Mark-van-Rijt

Mark van Rijt

Managing Director of Facility Management @ ABN AMRO Bank

"HubStar has removed so much admin from my daily to-do list. These days I only spend about an hour a week, covering six offices and 800 staff members. Before I was spending an hour a day messaging people back and forth! This means the system has cut the time I have to spend on managing bookings by 80%."

tristan-drinkwater

Tristan Drinkwater

Facilities & IT Services Manager @ Exertis

"There’s a tremendous range of reports that we use to measure capacity levels."

Russell-Group

Jeremy Wilson

Operations Manager @ Russell Group University

"HubStar allows us to see how space is being used and occupied, and helps us predict the space we’ll need going forward."

donna-porter

Donna Porter

Senior Space Manager @ Sheffield Hallam University

"The experience that users now have using HubStar is absolutely fantastic. The implementation went smoothly and our staff find the system really easy to use. The support I’ve had is phenomenal - incredibly knowledgeable about the product and so helpful. They’re second to none"

tristan-drinkwater

Tristan Drinkwater

Facilities & IT Services Manager @ Exertis

"With the single push of a button, my team gains insight into spaces that are consistently underutilised and how many ‘no-shows’ have taken place"

wur-350x350-1

Fred Jonker

Information Services Policy Officer @ Wageningen University & Research

"I’d absolutely recommend HubStar. If someone asked me why, I’d say it simply does everything you need it to do. The feature set is rich and covers all the requirements that most organisations are likely to have."

tristan-drinkwater

Tristan Drinkwater

Facilities & IT Services Manager @ Exertis

"HubStar enabled us to save millions in operating costs while not only avoiding disruption, but improving employee experience."

Fortune 500

Global Real Estate Lead @ Fortune 500 Company

"We will not make any meaningful real estate and workplace decisions without HubStar data."

Fortune 500

Global Real Estate Lead @ Fortune 500 Company

"HubStar allows us to see how space is being used and occupied, and helps us predict the space we’ll need going forward."

donna-porter

Donna Porter

Senior Space Manager @ Sheffield Hallam University

"Team were very happy! Implementation was great. We were up and running in days."

gavel_88dp_FFFFFF

Law Practice

"Perfect fit. The application works very well, and the support given has been exceptional. This was originally required for desk booking, but the business quickly took to the system and have been requesting further functionality since."

oil_barrel_300dp_FFFFFF

Application Analyst @ Oil & Energy Company

"Brilliant solution for managing office space. We've been able to be proactive and intentional about making our office space work."

5-3

Commercial Director @ Technology & Services Company

"Would 100% recommended. Our account manager is by far the best and most approachable person I've met on any contract I've worked on. Nothings is too much. They always have the answer and help make the changes we need and want. Having this type of customer service really makes a difference."

groups_300dp_FFFFFF

Facilities Manager @ Civic & Social Organization

"Support response and attention to detail is exceptional. Highly recommend as very good value for the investment. Staff find it easy to use and integration to Microsoft Outlook is great. Support is excellent."

volunteer_activism_300dp_FFFFFF

ICT Manager @ Nonprofit Organization

"What we've found most useful is the ability to customise the system to suit our needs. The rules and policy engine have allowed us to build in desk and room booking processes to communicate well with our team, and manage the space in our building."

5-3

Commercial Director @ Technology & Services Company

"The standout features are it’s clean and simple interface, ability to integrate with Outlook and the simple way it can be deployed to the display screens outside our rooms, not to mention the high level of support that’s provided with the product."

AEU

Evan Henderson

IT Officer @ AEU Victoria

"User-friendly interface, real-time reservations, and effective resource management improve productivity and space use. I use it everyday."

engineering_300dp_FFFFFF

Civil Engineering Company

"Very adaptable, highly featured and easy to use. I like the ability to address our very detailed requirements in a quick implementation with a modern, attractive user interface."

diamond_300dp_FFFFFF

Luxury Goods & Jewellery Company

"My favourite feature is the Outlook integration, as it enables our staff to book meetings in a familiar way. The bookings are automatically transferred without any extra steps for the end user."

AEU

Evan Henderson

IT Officer @ AEU Victoria

"The system was so intuitive, we really didn’t need to give people a lot of training."

Russell-Group

Jeremy Wilson

Operations Manager @ Russell Group University

"The reporting has been brilliant."

Russell-Group

Jeremy Wilson

Operations Manager @ Russell Group University

"Employees need to be able to collaborate closely, working in one room. The office environment needs to align with this seamlessly. What that means for us is that we need to measure usage and occupancy rates and adjust the workspaces accordingly as needed."

Mark-van-Rijt

Mark van Rijt

Managing Director of Facility Management @ ABN AMRO Bank

"HubStar has removed so much admin from my daily to-do list. These days I only spend about an hour a week, covering six offices and 800 staff members. Before I was spending an hour a day messaging people back and forth! This means the system has cut the time I have to spend on managing bookings by 80%."

tristan-drinkwater

Tristan Drinkwater

Facilities & IT Services Manager @ Exertis

"There’s a tremendous range of reports that we use to measure capacity levels."

Russell-Group

Jeremy Wilson

Operations Manager @ Russell Group University

"HubStar allows us to see how space is being used and occupied, and helps us predict the space we’ll need going forward."

donna-porter

Donna Porter

Senior Space Manager @ Sheffield Hallam University

"The experience that users now have using HubStar is absolutely fantastic. The implementation went smoothly and our staff find the system really easy to use. The support I’ve had is phenomenal - incredibly knowledgeable about the product and so helpful. They’re second to none"

tristan-drinkwater

Tristan Drinkwater

Facilities & IT Services Manager @ Exertis

"With the single push of a button, my team gains insight into spaces that are consistently underutilised and how many ‘no-shows’ have taken place"

wur-350x350-1

Fred Jonker

Information Services Policy Officer @ Wageningen University & Research

"I’d absolutely recommend HubStar. If someone asked me why, I’d say it simply does everything you need it to do. The feature set is rich and covers all the requirements that most organisations are likely to have."

tristan-drinkwater

Tristan Drinkwater

Facilities & IT Services Manager @ Exertis