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From Cost-Center to Value Creator: Building the Product-Led Workplace

Leverage one of the most powerful business models of the last decade to scale CRE’s impact as a strategic value creator.

corporate real estate hybrid workplace workplace policy

Speakers Overview

HubStar

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2026 marks an inflection point: the year CRE shifts from necessary cost to strategic differentiator.

But the gap between what the role now demands and what the tools and operating models were built for is holding workplace leaders back.

Luckily, we don’t have to invent new tools and operating models from scratch.

Join Jane Young on this on-demand 45-minute webinar, From Cost Center to Value Creator: Building the Product-Led Workplace. We’ll explore:

How to apply frameworks used by the world’s greatest product companies to deliver measurable workplace value
4 key capabilities that unify data, enable dynamic planning and align stakeholders
How to scale your impact by creating a shared language and metrics across teams

The workplace is your product. Your colleagues are your users. The question is simple: are you delivering enough value to earn the ‘price’ of the commute?

Learn how to leverage one of the most powerful business models of the last decade to scale CRE’s impact as a strategic value creator.

Speakers

HubStar

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corporate real estate hybrid workplace workplace policy

"HubStar enabled us to save millions in operating costs while not only avoiding disruption, but improving employee experience."

Global Real Estate Lead @ Fortune 500 Company

"We will not make any meaningful real estate and workplace decisions without HubStar data."

"HubStar allows us to see how space is being used and occupied, and helps us predict the space we’ll need going forward."

Donna Porter

Senior Space Manager @ Sheffield Hallam University

"Team were very happy! Implementation was great. We were up and running in days."

Law Practice

"Perfect fit. The application works very well, and the support given has been exceptional. This was originally required for desk booking, but the business quickly took to the system and have been requesting further functionality since."

Application Analyst @ Oil & Energy Company

"Brilliant solution for managing office space. We've been able to be proactive and intentional about making our office space work."

Commercial Director @ Technology & Services Company

"Would 100% recommended. Our account manager is by far the best and most approachable person I've met on any contract I've worked on. Nothings is too much. They always have the answer and help make the changes we need and want. Having this type of customer service really makes a difference."

Facilities Manager @ Civic & Social Organization

"Support response and attention to detail is exceptional. Highly recommend as very good value for the investment. Staff find it easy to use and integration to Microsoft Outlook is great. Support is excellent."

ICT Manager @ Nonprofit Organization

"What we've found most useful is the ability to customise the system to suit our needs. The rules and policy engine have allowed us to build in desk and room booking processes to communicate well with our team, and manage the space in our building."

"The standout features are it’s clean and simple interface, ability to integrate with Outlook and the simple way it can be deployed to the display screens outside our rooms, not to mention the high level of support that’s provided with the product."

Evan Henderson

IT Officer @ AEU Victoria

"User-friendly interface, real-time reservations, and effective resource management improve productivity and space use. I use it everyday."

Civil Engineering Company

"Very adaptable, highly featured and easy to use. I like the ability to address our very detailed requirements in a quick implementation with a modern, attractive user interface."

Luxury Goods & Jewellery Company

"My favourite feature is the Outlook integration, as it enables our staff to book meetings in a familiar way. The bookings are automatically transferred without any extra steps for the end user."

"The system was so intuitive, we really didn’t need to give people a lot of training."

Jeremy Wilson

Operations Manager @ Russell Group University

"The reporting has been brilliant."

"Employees need to be able to collaborate closely, working in one room. The office environment needs to align with this seamlessly. What that means for us is that we need to measure usage and occupancy rates and adjust the workspaces accordingly as needed."

Mark van Rijt

Managing Director of Facility Management @ ABN AMRO Bank

"HubStar has removed so much admin from my daily to-do list. These days I only spend about an hour a week, covering six offices and 800 staff members. Before I was spending an hour a day messaging people back and forth! This means the system has cut the time I have to spend on managing bookings by 80%."

Tristan Drinkwater

Facilities & IT Services Manager @ Exertis

"There’s a tremendous range of reports that we use to measure capacity levels."

"The experience that users now have using HubStar is absolutely fantastic. The implementation went smoothly and our staff find the system really easy to use. The support I’ve had is phenomenal - incredibly knowledgeable about the product and so helpful. They’re second to none"

"With the single push of a button, my team gains insight into spaces that are consistently underutilised and how many ‘no-shows’ have taken place"

Fred Jonker

Information Services Policy Officer @ Wageningen University & Research

"I’d absolutely recommend HubStar. If someone asked me why, I’d say it simply does everything you need it to do. The feature set is rich and covers all the requirements that most organisations are likely to have."

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